I am not seeing the new label being applied on the catalog page. There are 2 labels that I have applied but only one is working.

Here is code; Sale Label

<?php if($this->helper('framework')->isSpecialProduct($_product)):?>
    <?php echo $this->__('sale_label') ?>
<?php endif;?>
New Label
<?php if($this->helper('framework')->isNewProduct($_product)):?>
    <?php echo $this->__('new_label') ?>
<?php endif; ?>

Sale label works no problem.. But I can't get the new label to apply. Even when I filter the new products on the page so it is only showing them (so I know I 100% have new items in catalog) it still will not show the label..

Any thoughts?

  • do you want to show it on product view page ? please share code for isNewProduct.
    – Pawan
    Feb 27, 2019 at 2:28
  • Which criteria do you use for the new products, i.e. the products added within a certain days range (week, month etc.) or by the fields Set Product as New from Date and Set Product as New to Date? Feb 27, 2019 at 5:12
  • @Pawan this code exists in the standard template for Magento on the template/catalog/list.phtml page and is as above(albiet modified echo text). As mentioned the isSpecialProduct works no worries. @MohitKumarArora I am using the Set Product as New from Date as the criteria for new on this instance. Do you think this differs to a new item just added? I have not tried a fresh stock add as all stock has been imported with no dates set for the items. Mar 1, 2019 at 1:09

1 Answer 1


I have achieved this with the following code

<?php $current_date = Mage::getModel('core/date')->date('Y-m-d'); $from_date = substr($_product->getNewsFromDate(), 0, 10); $to_date = substr($_product->getNewsToDate(), 0, 10); $new = ($current_date >= $from_date && $current_date <= $to_date) || ($from_date == '' && $current_date <= $to_date && $to_date != '') || ($from_date != '' && $current_date >= $from_date && $to_date == '') ; ?> <?php if($new == 1) { ?> <span class="uk-label uk-label-success">New</span> <?php } ?>

Does what I want and works as intended from the dates in product info

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