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Footer cms block not recognized as separate block (not with template hints and Lesti FPC)

when placing cms block in our website footer like thi with the code below. We see that the block id 'shopper_footer_links' is not picked up as a separate block. (when testing with template hints + Add add Block Names to Hints it is not shown). The only block name we see is html_footer (and not the blocks that reside within it).

I am asking because we use LEsti FPC and do not want to cache shopper_footer_links. But if it is not recognized as a block it cannot be cached/not-cached separately.

question: is there an easy way so Magento does see it as a separate block id? Or does this involve writing an extension (adding the html to something like footer_after)?

Many thanks, Sean

    <?php echo $this->getBlockHtml('shopper_footer_links'); ?>

    <?php echo $this->getChildHtml('shopper_footer_links'); ?>

and in layout xml

    <reference name="footer">
    <block type="cms/block" name="shopper_footer_links" after="shopper_footer_links">
        <action method="setBlockId"><block_id>shopper_footer_links</block_id></action>