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We're new to Magento community and I'm trying to set up a shopping cart price rule offer on a single product however I want to set it against a single SKU. When I click in the dropdown for conditions subselection, under Product attribute I only see categories and attribute set as options., This is where SKU sits as an option in Magento Go and I can't see any reason why it wouldn't on Community. Does anyone know? Is this an issue to take up with my web developer? many thanks in advance faye

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You need to edit the SKU attribute in the backend and make it available for price rules.
Go to Catalog->Attributes->Manage Attributes, search for the SKU attribute, edit it and set the field Use for Promo Rule Conditions to Yes.

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In Magento 2.2

Stores > Attributes > Product

Edit 'sku' > ATTRIBUTE INFORMATION > Storefront Properties > Use for Promo Rule Conditions = Yes
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