I am in product view page, and I want to display the number of customers that bought that particular product.


If you want to know how many different customers bought an item, you can try this (guest orders are summed as one customer):

# $product = Mage::registry('current_product');
$product = Mage::getModel('catalog/product')->load(450);
$orders = Mage::getResourceModel('sales/order_item_collection')
    ->addFieldToFilter('sku', $product->getSku());
$orderIds = $orders->getColumnValues('order_id');

$collection = Mage::getResourceModel('sales/order_collection')
    ->addFieldToFilter('entity_id', array('in' => $orderIds));

$countByDifferntCustomers = count(array_count_values(array_map(function($v) {
    return (is_null($v)) ? "?" : $v;
}, $collection->getColumnValues('customer_id'))));

if ($countByDifferntCustomers) {
    echo $countByDifferntCustomers . ' customers bought this product';
  • Thanks its working fine!!! evry time you come to help me...Thanx @sv3n – onlyfordigitalworld Jul 1 '17 at 11:10
  • I also make condition here, if that product is already brought by someone. If not, then dont show this text. How could i achieve this? – onlyfordigitalworld Jul 1 '17 at 11:14
  • 1
    Updated answer. – sv3n Jul 1 '17 at 11:17
$productId = 123; // enter your product ID here
$product = Mage::getResourceModel('reports/product_collection')
    ->addAttributeToFilter('id', $productId)
    ->setOrder('ordered_qty', 'desc')

echo 'Total number of brought '.(int)$product->ordered_qty;

Let me know if it does not work for you.


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