I have gotten a few new subscribers via my website. But the subscriber status not activated in Magento panel. How do I change the status?
which version of magento you are using?– Jarnail SJun 5, 2017 at 7:45
Select the checkbox from the grid, and select option from the status drop-down.
As far as I know, STATUS_NOT_ACTIVE is used for Newsletter confirmation:
Enable Newsletter confirmation:
STORE > Configuration > CUSTOMERS > Newsletter > Need to confirm > No.
Check the checkbox from list of subscribers and change the status from action drop-down. Click submit button. All done. Check image for details.