Google Analytics E-commerce does not track conversions

Question

The E-Commerce tracking does not seem to work properly with my web shop. When I come to the success page it does show in the code, that there is Analytics code, trying to send correct information. But it does not seem to reach the analytics account.

Anyone has any idea?

    <!-- BEGIN GOOGLE UNIVERSAL ANALYTICS CODE -->
<script type="text/javascript">
    //<![CDATA[
    (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
    (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
    m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
    })(window,document,'script','//www.google-analytics.com/analytics.js','ga');

    ga('create', 'UA-REALCODEHERE-1', 'auto');

    ga('send', 'pageview');
    ga('require', 'ecommerce')
    ga('ecommerce:addTransaction', {
    'id': '100000399',
    'affiliation': 'CompanyName',
    'revenue': '1.0000',
    'tax': '0.2000',
    'shipping': '0.0000'
    });
    ga('ecommerce:addItem', {
    'id': '100000399',
    'sku': 'product-name',
    'name': 'Product Name',
    'category': '',
    'price': '0.8000',
    'quantity': '1.0000'
    });
    ga('ecommerce:send');
    //]]>
</script>
<!-- END GOOGLE UNIVERSAL ANALYTICS CODE -->

Answer 1

Did you insert the code snippet directly? The code are chasing your purchasing behavior but i guess you didn't set on GA page.

First of all, you should log in GA

And you have to enable Enhanced Ecommerce for Your Google Analytics View

a) Click Admin at the top of any Analytics page.

b) Select the view for which you want to enable Enhanced Ecommerce reporting.

c) In the View column, click Ecommerce Settings.

d)Under Step 2, Enhanced Ecommerce Settings, set the status to ON.

If it doesn't work, I recommend that you use the free extension 'Google Analytics Endhanced ecommerce' https://www.magentocommerce.com/magento-connect/google-analytics-enhanced-ecommerce-1.html

If you use this extension, you MUST delete your own tracking code.

Thanks.