<meta property="og:url" content="<?php echo "http://". $_SERVER['HTTP_HOST'] . $_SERVER['REQUEST_URI'];?>"/>
<meta property="og:description" content=""/> 
<meta property="og:title" content=""/>
<meta property="og:image" content=""/>

I've tested with the head.phtml file,but I don't know how to get product attributes such like sku, color and images.

I tested with $this->helper('catalog/image')->init($_product, 'image') found in media.phtml on meta tag and get a blank page,but images on product view are working fine.

That confuses me a lot.

1 Answer 1


You need to can add this to one of your layout files:

    <reference name="head">
        <block type="core/template" name="open-graph" as="open-graph" template="opengraph/product.phtml" />

Now you need to create the file opengraph/product.phtml inside you theme (app/design/frontend/{package}/{theme}/template/) with the following content:

<?php $_product = Mage::registry('current_product'); ?>
<?php if ($_product) : ?>
    <meta property="og:url" content="<?php echo "http://". $_SERVER['HTTP_HOST'] . $_SERVER['REQUEST_URI'];?>"/>
    <meta property="og:description" content="<?php echo htmlspecialchars($_product->getDescription())?>"/> 
    <meta property="og:title" content="<?php echo htmlspecialchars($_product->getName())?>"/>
    <meta property="og:image" content="<?php echo $this->helper('catalog/image')->init($_product, 'image')?>"/>
<?php endif;?>

If you need to include the sku or color in there you can get them like this:

$sku = $_product->getSku();
$color = $_product->getAttributeText('color');

Clear the cache when you are done.

  • is there any other way to add social meta on the fly
    – MageLerner
    Commented Jan 28, 2019 at 10:15
  • 1
    I offered a quick and easy way? What other way do you have in mind?
    – Marius
    Commented Jan 28, 2019 at 10:25

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