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How do modify the header to make sure that all the relevant information is display to google?

When i google Magento2 SEO page optimization, all I see is performance related thread nothing related to one page optimization . I would like to do some one page SEO optimization - when I see how google see my page. The first few things google sees as follow:

Skip to Content,

Sign In,

Create an Account, Toggle Nav XXXX, My Cart, Search, Advanced Search, Search, Compare Products.

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For That You Have to Manage Three Things

  • Create descriptive page titles

  • Create good meta descriptions

  • Prevent search engines from displaying DMOZ data in search results for your site

Create descriptive page titles

  • As explained above, make sure every page on your site has a title specified in the tag. If you’ve got a large site and are concerned you may have forgotten a title somewhere, the HTML suggestions page in Search Console lists missing or potentially problematic <title> tags on your site.

  • Page titles should be descriptive and concise. Avoid vague descriptors like "Home" for your home page, or "Profile" for a specific person's profile. Also avoid unnecessarily long or verbose titles, which are likely to get truncated when they show up in the search results.

  • Avoid keyword stuffing. It's sometimes helpful to have a few descriptive terms in the title, but there’s no reason to have the same words or phrases appear multiple times. A title like "Foobar, foo bar, foobars, foo bars" doesn't help the user, and this kind of keyword stuffing can make your results look spammy to Google and to users.

  • Be careful about disallowing search engines from crawling your pages. Using the robots.txt protocol on your site can stop Google from crawling your pages, but it may not always prevent them from being indexed. For example, Google may index your page if we discover it by following a link from someone else's site. To display it in search results, Google will need to display a title of some kind and because we won't have access to any of your page content, we will rely on off-page content such as anchor text from other sites. (To truly block a URL from being indexed, you can use meta tags.)

Create good meta descriptions

  • Make sure that every page on your site has a meta description. The HTML suggestions page in Search Console lists pages where Google has detected missing or problematic meta descriptions.

  • Differentiate the descriptions for different pages. Identical or similar descriptions on every page of a site aren't helpful when individual pages appear in the web results. In these cases we're less likely to display the boilerplate text. Wherever possible, create descriptions that accurately describe the specific page. Use site-level descriptions on the main home page or other aggregation pages, and use page-level descriptions everywhere else. If you don't have time to create a description for every single page, try to prioritize your content: At the very least, create a description for the critical URLs like your home page and popular pages.

  • Include clearly tagged facts in the description. The meta description doesn't just have to be in sentence format; it's also a great place to include structured data about the page. For example, news or blog postings can list the author, date of publication, or byline information. This can give potential visitors very relevant information that might not be displayed in the snippet otherwise. Similarly, product pages might have the key bits of information—price, age, manufacturer—scattered throughout a page. A good meta description can bring all this data together. For example, the following meta description provides detailed information about a book.

Prevent search engines from displaying DMOZ data in search results for your site

  • One source Google uses to generate snippets is the Open Directory Project. You can direct us not to use this as a source by adding a meta tag to your pages.

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