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When bulk uploading products via csv, do the columns need to be in a specific order or having the correct column name is good enough?

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No you don't need to worry about column order. You need to specify proper column name to import product.

For proper name you can just export 1 product and use that name for column to specify proper attributes.

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It depends how you are importing bulk products.

If you are using dataflow profiles to import products, then there is an option under data format tab i.e Original Magento attribute names in first row: Select yes if you are importing with attribute name in first row. ANd if you are selecting it as no, then you have to maintain the order of columns.

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